by Laura | Mar 19, 2018 | Creative Entrepreneurship, Social Media, Web Design, Website Building
When Facebook started being leveraged by businesses, it was a powerful tool for building an audience. Many businesses were able to build substantial followings using nothing but Facebook. Unfortunately, those days are long past. Here are the ways Facebook works...
by Laura | Mar 12, 2018 | Branding, Creative Entrepreneurship, Design, Social Media
Staying “on brand” with your social media, your blogs, your emails, and everything else can be tricky. A brand’s visual identity is usually narrowed down to a handful of colors and one or two typefaces and can start to feel restrictive when...
by Laura | Feb 19, 2018 | Creative Entrepreneurship, Web Design, Website Building
It is a daunting prospect to create a quality website. It is, however, surprisingly easy to make a terrible website. Based on some highly unscientific research — and a little of my own opinion — here are eight ways to guarantee a terrible and less effective website....
by Laura | Feb 12, 2018 | Creative Entrepreneurship, E-commerce, Web Design
There is no shortage of e-commerce platforms available for you to build your online store. From RedBubble and Society6, where all you have to do is upload your artwork or design to be sold on hundreds of products, to Etsy where you’re more involved in the...
by Laura | Feb 5, 2018 | Creative Entrepreneurship, Web Design
There is no denying that hiring a professional website designer is expensive. To get a truly professional website like the ones you visit on a daily basis, you’re going to shell out some bucks. And that expense can often prevent small business owners and...
by Laura | Jan 29, 2018 | Design, Web Design, WordPress
On the surface, choosing a WordPress theme is a simple enough proposition: Find a theme with a look you like that matches your brand aesthetic and you’re good to go. But while the primary purpose of a theme is to dictate how your website is styled, there is much...
